OFFPRICE Concludes Landmark 50th Edition and Marks 25 Years in Retail
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(Brookfield, Wisc, August 27th, 2019): On Tuesday, August 13, the OFFPRICE Show concluded its 50th landmark edition of the trade show, marking 25 years as a highly successful marketplace for buyers and sellers who focus on opportunity goods. The biannual four-day buying event took place at the Sands Convention Center in Las Vegas, Nevada, from August 10-13.
A strong international attendance of small boutique owners to national-level buyers from 60 countries flowed steadily throughout a show floor offering a wider range of products than ever before. This covered four areas of wholesale, footwear, cash & carry, plus a Boutique area for only the second time. Exhibiting companies included ANGIE, Ben Elias, Bermo, and Cathaya.
The returning Boutique area proved particularly popular, featuring elevated merchandise at slightly higher price points, and an expanded exhibitor number of more than 30 percent. This followed after an overwhelmingly positive response at its debut in February 2019.
“Our 50th trade show was a very special one,” says Tricia Barglof, OFFPRICE’s recently appointed Executive Director. “Over the last 25 years, our event has evolved alongside the retail landscape, and with the huge popularity of the Boutique area, now offers a wider range of products than ever before. The show is also becoming more international with each edition. Consumers are continuing to find value in buying off-price merchandise, and retailers who want to be successful in the years to come should include OFFPRICE Show in their business equation.”
To mark its quarter century in the retail industry, the OFFPRICE Show hosted an anniversary celebration on Sunday, August 11. Around 50 buyers and exhibitors attended the 90s-inspired on-site event, which featured a break-dancing troupe and props inspired by the era, such as inflatable boom boxes, gold-colored chains, bucket caps, and more.
OFFPRICE also featured its first exhibitor selling beauty products in August, and is hoping to develop the beauty channel for the February 2020 trade show. “Our OFFPRICE exhibitors are showcasing a wider variety of products and price points than ever before, and this will give our community the scope to continue to thrive. This is an exciting development and I look forward to taking this forward into the next show and beyond,” continues Barglof.
The next OFFPRICE Show returns to Sands Convention Center over Monday, February 3 – Thursday, February 6, 2020. Online registration will open in the coming weeks. In the meantime, continue connecting with OFFPRICE exhibitors on www.offprice365.com.
For photos, biographies or further information about OFFPRICE, please contact:
Mikaela Kornowski, Marketing Manager, OFFPRICE, tel 262-754-6906 or email email@example.com.