You’ve registered and booked your hotel for the upcoming OFFPRICE Show. All you need to do is make your flight, right? Not quite! Many retailers forget the most crucial part of making the most of their time on the show floor: the pre-show...
Instead of marking down full-price merchandise for your closeout or sales racks – buy low in the first place at the OFFPRICE Show and mark up that merchandise for your closeouts. It’s a win/win situation, as both you and your customer are happy with the bottom line.
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